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Assessing advertisement quality on C2C social commerce platforms: an information quality approach using text mining

Author:
Deepak Trehan, Rajat Sharma


Year:
2021


References:
Assessing advertisement quality on C2C social commerce platforms: an information quality approach using text mining


Link:
Click here


Publication:
Vol. 45 Issue: 1, pp.46-64


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Taiwan E-Governance Research Center is supported by the Ministry of Digital Affairs, Taiwan.
Taiwan E-Governance Research Center,National Chengchi University, 
No.64, Sec. 2, ZhiNan Rd., Wenshan District, Taipei City, 11605, Taiwan (R.O.C)
Tel:+886-2-2939-3091 # 67525, 67526  email:tegrdec@gmail.com

Taiwan E-Governance Research Center is supported by the Ministry of Digital Affairs, Taiwan.
Taiwan E-Governance Research Center,National Chengchi University,

No.64, Sec. 2, ZhiNan Rd., Wenshan District, Taipei City, 11605, Taiwan (R.O.C)
Tel:+886-2-2939-3091 # 67525, 67526;email: tegrdec@gmail.com